About
The best private university in India, Amity University, has indeed made a name in this arena for outstanding educational, research, and innovation programs. Bearing an international presence along with them, their online and UGC-approved flexible programs equipped with industry-oriented courses target the very learner of modern age. It has modern campus infrastructure, learned faculty members, global collaboration, everything ensures a world-class learning experience.
Overview of Amity BBA Online:
Become a Business Leader with an Online BBA Recognized by UGC Online Bachelor of Business Administration (BBA) is a full-fledged three (6-semester) years undergraduate program for building basic conceptual knowledge in business along with some specialities in the functional management area. You will pursue the same degree with flexibility: earn your BBA degree by sharpening your skills in business and industry with imparting of learning from industry
experts and peers, all while managing personal and professional commitments.
The online BBA program is offered by Amity University to help students exercise their ambitions of developing managerial and business, leadership skills, and understanding of various domains of business. The curriculum has a distinct emphasis on practical learning, such as real-world applications,
case studies, and interactive learning methodologies in order to make the students career-ready.
Key Features of Amity Online BBA:
✔ UGC-entitled degree – Recognized globally
✔ Flexible Learning – Study anytime, anywhere
✔ Live & Recorded Lectures – By experienced faculty & industry experts
✔ Industry-Aligned Curriculum – Case studies, projects & real-world applications
✔ Career Support – Resume building, mock interviews & placement assistance
✔ Networking Opportunities – Access to alumni & corporate tie-ups
Cutting-Edge Specializations
Explore emerging fields that are shaping the future of business.
Access 550+ hours of video lectures designed to enhance your knowledge and skills.
�� Industry-Relevant Projects
Gain hands-on experience through real-world projects and case studies to excel in your domain.
Amity University Rankings & Recognitions
Amity University is consistently ranked among India’s top universities and has received several
prestigious recognitions:
✔ A+ Grade – Accredited by NAAC (National Assessment and Accreditation Council)
✔ Recognized by UGC & AICTE – Approved for Online Degrees
✔ Ranked among the Top 3% Globally – International recognition
✔ WES Accredited – Valid in Canada & other countries
✔ Ranked 35th – National Institutional Ranking Framework (NIRF)
✔ Member of Accreditation Council for Business Schools and Programs (ACBSP), USA
✔ 1st Indian University to receive UGC approval for Online Learning Degrees
Amity University Online BBA Fees and Duration, Eligibility.
| Program Details | Information |
|---|---|
| Program Name | Online BBA |
| Duration | 3 Years |
| Eligibility | 10+2 (Higher Secondary) from a recognized board |
| Semester-wise Fees | ₹27,500 / semester |
| Total Fees (One-Time Payment) | ₹1,51,800 |
Amity University Online BBA Syllabus & Subjects (Semester-wise)
| Semester 1 | Accounting Fundamentals |
|---|---|
| Principles of Marketing | |
| Management Foundation | |
| Business Statistics | |
| Business Communication | |
| Semester 2 | Fundamentals of Human Resource Management |
| Fundamentals of Financial Management | |
| Individual Excellence and Social Dynamics | |
| IT Applications in Business | |
| Environmental Studies | |
| Semester 3 | Principles of Organizational Behaviour |
| Essentials of Production and Operations Management |
|
| Research Methods for Managers | |
| Cross Cultural Management | |
| Financial Markets and Services | |
| Semester 4 | Operations Research |
| Principles of Consumer Behaviour | |
| Fundamentals of Entrepreneurship | |
| Sales and Distribution Management | |
| Fundamentals of Project Management | |
| Semester 5 | Marketing in Digital Age |
| Business Strategy | |
| Professional Ethics | |
| Managing Customer Relationships (Elective 1) | |
| Financial Planning (Elective 2) | |
| Quality Management (Elective 3) | |
| Semester 6 | Fundamentals of International Human Resource Management |
| Brand Management | |
| Fundamentals of Retailing | |
| Dissertation |
Amity University Admission Process for Online BBA & Executive Programs
Step-by-Step Admission Process:
1. Online Registration – Visit the Amity Online portal and fill in the application form.
2. Upload Documents – Submit the required documents (10th & 12th mark sheets, ID proof, etc.).
3. Application Review – The university verifies and reviews the application.
4. Fee Payment – Pay the program fee online (semester-wise or full payment).
5. Confirmation & Enrollment – Receive an admission confirmation email and access to the
Learning Management System (LMS).
Documents Required for Admission:
✔ 10th & 12th Mark Sheets (Proof of completion of formal schooling)
✔ Government ID Proof (Aadhaar, Passport, or any valid ID)
✔ Passport-size Photographs
Career Opportunities After Amity Online BBA
Graduates from Amity Online BBA have multiple career paths, including:
✔ Marketing Manager – Handling brand strategies and market research
✔ Financial Analyst – Managing investments and financial planning
✔ Business Development Manager – Expanding business opportunities
Entrepreneurship-the establishment and operation of a business.
HR Specialist-the arenas in recruitment, employee relations, and training.
Data Analyst-deriving the history of market trends and business performance.
Most trusted recruiters by Amity Online BBA graduates:
- Finance & Consulting: Deloitte, EY, KPMG, PwC.
- IT & Tech: TCS, Infosys, Accenture, Wipro
- Marketing & Advertising: Ogilvy, Dentsu, Google, Facebook
- Retail & E-commerce: Amazon, Flipkart, Reliance Retail
- Banking & Insurance: HDFC Bank, ICICI Bank, Axis Bank, SBI, among many others.
Why Choose Amity Online BBA?
✔ Industry-Aligned Curriculum – Updated course content with case studies
✔ Flexible Learning – Study at your own pace from anywhere
✔ Live Interactive Lectures – Sessions with faculty & industry experts
✔ Placement Assistance – Resume building, interview training & job support
✔ Global Recognition – Degree accepted worldwide
Conclusion
The Amity University Online BBA is a future-ready program with a solid foundation in business principles and industry exposure. Due to global acceptance, top placements, and flexible learning, the program is best suited for students aspiring to thrive in business and management.